The cleaning industry has its challenges with quotes, tenders and tight margins in a hyper-intensive competitive market.

This session will allow you to build a go-to-market strategy that will work. The power is within you and your team. This workshop will provide you with the tools to give your company the edge, differentiate itself from the competition and improve your overall operations!

Within this interactive session and Susan will provide you with ideas and tools on how to increase your win rate; by being competitive and effective through good business practice whilst enabling you to maximize margins.

Key learnings:

  • How to differentiate yourself from competitors
  • How to manage tenders and quotes for a high win rate.
  • Understanding your cost to serve
  • Does your team have the correct attitude and skillset to take you to the next level?
  • How important it is to build relationships with your procurement team & manufactures.


Who should attend:

  • Management. For business owners, relationship managers, procurement, operation managers, supervisors,
  • Sales Professionals. Creating a sales distinction in a hyper-competitive market as the conversation moves from product and price to sales with tailored solutions.


  • $55pp for ISSA Members
  • $70pp for non-members



Susan Crane, Director, Crane Consulting

For the last 25 years of her career, Susan has been focused on business growth, building high-performance teams, continuous improvement, turning underperforming businesses around, coaching clients in small, medium to large global businesses.

Wednesday, 14th September
2:00 pm — 4:00 pm

Conference Education Hall

Susan Crane – Crane Consulting